Case study suggestions for an oral presentation
Here are a few case study suggestions for an oral presentation:
Airbnb's growth strategy:
This case study would explore how Airbnb, a company that started with a simple idea of renting out air mattresses in a living room, grew into a multi-billion dollar company.
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The presentation could focus on Airbnb's unique business model, its marketing and branding strategies, and how it managed to disrupt the hotel industry.
Tesla's entry into the electric car market:
Tesla's entry into the electric car market is a classic case study of how a disruptive technology can transform an entire industry.
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The presentation could explore how Tesla managed to create a market for electric cars, the challenges it faced along the way, and how it has managed to maintain its competitive advantage.
Coca-Cola's marketing strategy:
Coca-Cola is one of the most recognizable brands in the world, and its marketing strategy has played a significant role in its success.
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The presentation could explore how Coca-Cola's marketing campaigns have evolved over time, the key elements of its marketing strategy, and how it has managed to stay relevant in a constantly changing marketplace.
Amazon's supply chain management:
Amazon is known for its efficient supply chain management, which allows it to deliver products quickly and cost-effectively.
The presentation could explore how Amazon manages its supply chain, the technologies it uses to optimize its operations, and how it has managed to stay ahead of its competitors.
Apple's product design:
Apple is known for its innovative product design, which has helped it to create some of the most iconic products of the past few decades.
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The presentation could explore how Apple's design philosophy has evolved over time, the key elements of its product design, and how it has managed to create products that are both functional and aesthetically pleasing.
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